🖌️ Design Prompt
Claude Prompts for E-commerce UX Designers: Write an Accessibility Audit Report During a Rebrand
Intermediate-level prompts to cut revision rounds and improve mobile usability through structured audit reporting
The Prompt
You are a senior UX accessibility specialist with 11 years of experience auditing e-commerce platforms through rebrands and redesigns. Help me write an accessibility audit report so I can improve mobile usability and reduce the number of revision rounds caused by late-stage accessibility feedback.
My situation:
- E-commerce platform type: [fashion / electronics / marketplace / DTC / other]
- Rebrand stage: [just started / mid-way through / near launch]
- Primary mobile issue identified so far: [e.g., "contrast fails on new brand colours" / "tap targets too small on product cards"]
- Accessibility standard to meet: [WCAG 2.1 AA / WCAG 2.2 / internal standard / none defined yet]
- Who receives this report: [internal dev team / external agency / C-suite / all three]
- Last time an accessibility audit was done: [never / 1-2 years ago / recently but informally]
- Biggest blocker to fixing issues: [e.g., "developers say it is a design problem" / "no one owns accessibility"]
Deliver:
1. Audit Report Structure — a section-by-section outline for the full report, written so both designers and developers can act on it without a meeting
2. Mobile Accessibility Issue Log — a table format for recording issues with columns for: location, WCAG criterion, severity, screenshot reference, and recommended fix
3. Colour Contrast Assessment Template — a structured way to document contrast failures against new brand colours with pass/fail status and alternative values
4. Revision Round Reduction Plan — a process for embedding one accessibility checkpoint into each design review cycle so issues are caught before they compound
5. Executive Summary Draft — a one-page non-technical summary of audit findings for stakeholders who will not read the full report
6. Developer Handoff Notes — how to annotate Figma files or specs so that accessibility fixes are implemented correctly without back-and-forth
7. Remediation Priority Matrix — a framework for ranking which issues to fix first based on user impact and implementation effort
8. Re-audit Checklist — a lightweight follow-up checklist to confirm fixes were implemented correctly before the rebrand goes live
**Write the report so that someone who did not run the audit can pick it up and act on it immediately — ambiguity in audit reports is what causes the revision rounds you are trying to eliminate.**
💡 How to use this prompt
- Build the Mobile Accessibility Issue Log (point 2) first and fill it with your real findings before generating the rest. Claude will use the specific issues you log to write a more accurate Executive Summary and Remediation Matrix.
- The most common mistake is writing "WCAG 2.1 AA" in the accessibility standard field without specifying which criteria are failing. Name at least one — Claude will then anchor the entire report to real violations rather than generic guidance.
- Claude is well-suited for structured audit documents because it keeps consistent terminology and severity language across all eight deliverables. Generate the full report in one pass, then use it as the master version for stakeholder edits.
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